The ACMP × ICF Carolinas collaboration continues!
Following our May 14 joint kickoff, we are excited to continue the conversation with a session designed especially for coaches, change practitioners, leaders, HR/OD professionals, and anyone who supports people through transition, growth, and transformation.
As coaches, we often work with clients who understand what they want to change — and even why it matters — but still find themselves stuck, hesitant, overwhelmed, or unable to move forward. Change practitioners see something similar in organizations: people may understand the business case, the benefits, and the plan, yet resistance still shows up.
This session explores what may be happening underneath that response.
Together, we’ll look at how neuroscience, coaching, and change leadership can help us better understand resistance — and support people in moving toward readiness, safety, and sustainable action.
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Event Description
Why do people resist change — even when the path forward seems clear?
Coaches know that clients do not always move forward simply because they have a goal, understand the benefits, or can identify what is getting in the way. Change practitioners see the same dynamic in organizations: even with a compelling “why,” clear communication, and strong support, people may still hesitate, disengage, overanalyze, avoid action, or comply without true commitment.
That is because resistance is not always logical. Often, it is protective.
In this interactive session, we’ll explore the neuroscience behind resistance and why the brain can interpret change as a threat — even when the change is positive, necessary, or aligned with a desired outcome.
We’ll also examine the many ways resistance can show up, including behaviors that may not look like resistance at first: silence, delay, perfectionism, over-processing, avoidance, emotional reactivity, or quiet withdrawal.
Through a coaching and change leadership lens, we’ll discuss how to create the conditions that help people feel safe enough to move forward. This includes building trust, increasing readiness, supporting emotional regulation, and helping individuals and teams move from self-protection to meaningful action.
Participants will leave with a deeper understanding of how to support people through change — not by pushing harder, but by addressing the human needs underneath resistance.
Learning Objectives
By the end of this session, participants will be able to:
- Understand why change can trigger a self-protective neurological response, even when the change is logical or beneficial.
- Recognize different ways resistance may show up in individuals, teams, and organizations.
- Explore coaching and change leadership practices that support safety, trust, readiness, and alignment.
- Identify how coaches and change practitioners can work together to support more human-centered, sustainable transformation.
About the Speaker
Rosalind Tyburski
Rosalind Tyburski is a change strategist, leadership coach, facilitator, and people-centered transformation consultant with more than 20 years of experience helping leaders, teams, and organizations navigate change with clarity, empathy, and intention.
Her work blends organizational change management, coaching, applied neuroscience, team development, and strategic facilitation to help people move from resistance to readiness. She focuses on building the trust, psychological safety, leadership capacity, and alignment needed for sustainable transformation.
Rosalind believes the intersection of coaching and change management is a game changer because it helps leaders and practitioners address both the strategy of change and the human experience of change. Her approach has evolved from traditional change management to change leadership — shifting the focus from simply managing resistance to cultivating readiness, resilience, and sustainable action.
Rosalind has been connected with ACMP since 2011, has spoken at two ACMP Global conferences, and currently serves as Secretary for ACMP Carolinas.
We look forward to continuing this ICF × ACMP Carolinas learning journey with you.
